Machine Head

Project: Logos and artwork created for album packaging, websites, merchandise and all brand applications for the grammy-nominated, Bay Area metal band.

Process: Art direction and design. I hired and art directed illustrators to create the snarling wolf head, lion crest emblem and winged skeleton flourishes. I worked closely with the founder to bring the band's vision to life.

Results: The work has helped the band make a profit from strong merchandise sales, and fans have been inspired to get tattoos of the artwork.